Discovering how you can make better decisions and do the right thing more of the time.

We make hundreds of decisions everyday. Decisions that not only impact us, but all those around us, from our families and friends to complete strangers. The decisions we make and the actions we take really matter.

Doing the right thing isn’t always easy, yet, understanding how we make up our minds means we’re more likely to do the right thing, in the right way more of the time.

Are you an Angel, a Teacher, or a Governor? Maybe you’re a Guardian, a Judge or a Philosopher.

In just ten minutes, you can find out more about who you are now and what that could mean for your future.

No strings attached… ever.
No one will be able to identify you through the information you give us. Anonymised and securely encrypted, it will never be passed to anyone else or used for anything other than the MoralDNA profile tool. We will never try to sell you stuff or contact you after you receive your report, unless you ask for help, and that’s a promise.

Mapping how the world makes up its mind, MoralDNA results are helping us understand what influences us and what’s important to us whatever age we are, wherever we live and whatever job we do. Knowing this can help us all do better.

Free, easy, safe and secure… Simply click to begin your MoralDNA Profile now!

MoralDNA® for Business

If you are an employer or intend to use MoralDNA® for professional or commercial purposes, you may take the free PERSONAL PROFILE to evaluate MoralDNA®, but we ask you then to contact us to get details of our commercial licences.

From your answers you will get the commercial report that will show you:

  • As in the personal version you will get your breakdown of the 3 ethics, Rules, People and Values
  • In additional to the personal profile you will see an additional breakdown of the 10 personality types

For more details please use the form to contact us.

You can read more about our Privacy Policy and how we treat your information here

    Created in 2010, MoralDNA® is a world-wide research initiative led by Professor Roger Steare, The Corporate Philosopher, in partnership with Pavlos Stampoulidis, Director of Psycholate. We’ve put lots in place to ensure your privacy and peace of mind so do read our full Privacy Policy.

    The MoralDNA Profile will always be free for personal use.

    Why not benefit your whole organisation? Get in touch about licensing and some exciting added extras!